For Martini Brand Story, we were asked to create an identity and brand voice for Martini Sparkling wine, a 3 million case/year business in the shadow of the Martini Bacardi group portfolio. Following our knowledge as leading PR agency, we positioned Martini as the Masters of Spumante, an identity which has now been rolled out globally. We hold the global wine specialist PR remit as well as the consumer Press Office for them in the UK.
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